We’re rather partial to Google’s quirky promo videos, and this latest one is certainly more offbeat than most.
Titled, “Introducing the Grandmother’s Guide to Video Chat,” the 1.45 min cartoon tries to explain to crumblies how to get up and running with this crazy, new fangled video chat thing.
Here’s how their blog introduces it:
Often when I tell people that I work on Google video chat, I hear stories about how they’ve used it to give a video tour of a new home to friends, introduce a baby to relatives, keep in touch with traveling loved ones… the list goes on. This got me thinking about how convenient— and sometimes even magical — the experience of video chatting is.
So when I saw that my grandma, who loves keeping in touch with family more than anyone, wasn’t set up to use video chat, I decided to help her get started. While doing so, it occurred to me how many people there must be out there in similar situations. If only there were a simple way that any grandmother could use to get started on her own…
Google are also offering a printable version of the guide at google.com/chat/grandma and has invited users to send in screenshots of them having a natter with their nans, with the first 100 entrants getting a t-shirt, printable guide and VHS of the video.
Now that’s what we call a prize!