Every Ad Agencies wet dream is to unleash a viral YouTube advert that hits the big time, but none have been more successful than the skating Evian babies video – which has now broken a world record.
According to the Guinness Book of World Records, the rather scary Roller Babies YouTube video is now the most viewed online advertisement in history.
Using data from Nielsen and YouTube, the record keepers have concluded that Evian’s advert notched up a total of 45,166,109 online views worldwide by November 9th – a massively impressive figure considering that the advert only appeared on YouTube.